Good times, bad times
Any investor would have made money in good times. When there are positive company guidance, a robust growing economy, increasing corporate and consumer confidence, optimistic forecasts and a bubbly market, higher stock prices are observed. Any investor could have lost money in bad times. When business conditions turn sour, corporate profits disappears, the economy goes into a tailspin, black swan events happen like an oil crash recently, and now facing a global pandemic in full swing, stock prices fall violently. The maxim "buy low sell high" is so simple to understand but in reality, not simple to put into practice. It conflicts with our natural human behavior. During good times, investors rejoice on their stock gains. A rising tide lifts all boats. Prices continuously goes up and making money is deceptively easy. Knowingly, this is when the market could be inflated and the risk is high. However, our desire for more pulls us to join the party. We sometimes let our g